Glossary: campaign
Pledge card (fundraiser)
AQuick answer
A scratch-off card with 60-100 numbered spots where donors scratch to reveal a pledge amount.
Pledge cards are the workhorse fundraiser format. Each of 60-100 spots hides a small pledge amount ($0.50-$3). A single fully-scratched 60-spot card raises ~$100 in pledges, a high yield per card handed out.